Nissan

As part of the UEFA Champions League commitment, our football event module SUTU FOOTBALLWALL was part of the sponsorship activation strategy of CL partner Nissan. On various home match days, our electronic goal wall was used by FC Bayern Munich on the esplanade of the Allianz Arena. In the course of a creative stadium promotion, the shots on the interactive football reaction wall were used to collect energy for the NISSAN LEAF electric vehicle during the Champions League season, whose charging status was displayed on a separate scoreboard. With the battery fully charged, the LEAF was then able to set off on its journey to Cardiff for the final in May 2017 with one lucky winner.